Item Number: 14012AU

Laundry Powder

The powder with super powers – cleans your clothes, protects from fading and is gentle on the environment.

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  • Laundry Powder is so effective, its stain-removing power continues even while your clothes are on the line!
  • Concentrated formula - packed with anti-greying agents, protease enzymes and an oxygen bleach to remove tough protein, grease and fatty based stains, while whitening and brightening colours.
  • Rapidly biodegradable surfactants are gentle on your clothes and the environment.
  • Low sudsing formula, suitable for front and top loading machines.

Formulated especially for Australian conditions with a sun protection agent to reduce fading and keep your clothes looking great for longer. This ‘tough on dirt gentle on fabrics’ formula effectively takes care of your family, your clothes and the environment.

TOP LOADERS: light loads 1/2 scoop; medium loads 1 scoop; heavy loads 1 1/2 scoops.

FRONT LOADERS: 1/2 scoop to 3/4 scoop.

HAND WASH: 1/2 scoop per sink or bucket.

As this product utilises a proprietary formulation, the details of ingredients are protected by intellectual property laws. All ingredients conform to the Modere safer product philosophy, and include:

Surfactants: Surfactants enhance the wetting of the fabric and emulsify greasy and fatty soils to allow them to be washed away. The surfactants in Laundry Powder are readily biodegradable and gentle for the environment.

Builders: Builders effectively soften the water. If a Laundry Detergent cannot sufficiently perform in ‘hard’ water often greying of the whites and dulling of coloureds results. Laundry Powder performs exceptionally well in hard water without the use of phosphates.

Oxygen Agent: Laundry Powder contains an oxygen agent that works directly on stubborn stains. Gentle on fabric and safe to use on coloureds, it breaks down to oxygen and water without producing the toxic by-products created by chlorine bleach.

Activating agent: This ensures the oxygen agent works, even at low temperatures.

Enzymes: Enzymes are naturally occurring chemical catalysts that break down organic stains like fat, protein, starch and polysaccharides.

Anti-redeposition Agents: The anti-redeposition agent is a natural plant ingredient which prevents fine soil particles from attaching to the fabric, instead allowing them to rinse freely out of the wash.

Solar Activated Brightening Agent: It uses the sun’s rays to further whiten stains while your clothes are drying on the line.

Sun Protection Agent: The UV absorption agent increases the ‘sun protection’ value of clothes by absorbing UV light and offering more protection from the sun’s damaging rays.

Environment: Laundry Powder is readily biodegradable. It is also suitable for septic systems using anaerobic bacteria as well as grey water recycling, meeting the criteria for grey water recycling set by the consumer watchdog, CHOICE Magazine.

Safety: Laundry Powder includes an anti-ingestion agent to discourage children and pets from ingesting the product.

To view and download the Fact Sheet please click here.

Sure, others claim to be safe, but have they been doing it for 25 years? We have. We pioneered safe, non-toxic products and demanded excellence from ourselves every day along the way. And still do. We don't compromise—you'll never see us use cheap ingredients, harsh chemicals, test on animals, or create lame products. This is our promise.


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